Tuesday, October 19, 2010

Making Money Easy


“It remains to be seen if it’s good in the long run but what’s exciting is Amazon has proven the ability to move product,” said Ben Gottlieb, president of mobile app maker Stand Alone Inc. “It all depends on the implementation. But if they live up to what they say, we can make more money.”


That’s a real issue. Gottlieb, who sells a crossword app, says he makes 20-30 times more selling his apps in the App Store compared to Android Market. It’s gotten a little better lately, but it’s still discouraging trying to sell in Android Market, which has more than 80,000 apps. Developers like Gottlieb say the store needs more recommendation and discovery tools, more categories, a better check-out system and more marketing muscle. These are all things that Amazon could immediately address.


Arron La, maker of the Advanced Task Manager app, said Amazon could help ignite sales by giving better recommendation tips and making checkouts easier for users. He said Google Checkout can be a nightmare at times, sometimes charging people multiple times for one app. A reliable and familiar system like Amazon’s could prompt people to open up their wallets, something they don’t do that much of in the Android Market. He also hopes that Amazon will do more to promote apps and advertise its app store, which Google has shied away from.


Google, for its part, is working on a number of changes, including a new web-based Android Market and a reported deal with PayPal  for payments. And it just expanded the number of countries that can buy paid apps.Even with those improvements, La feels better about Amazon because the company seems more committed to making money, something Google seems less interested in. Google claims it doesn’t make any money from Android Market.


“Once you have the right things in place and you get that ecosystem going, you can definitely make money out of it,” he said. “But that’s been what’s hurting Android Market. Everyone using Google devices, they want and expect everything for free. When Google released Android market, they had no paid apps in the beginning.”


To be sure, an Amazon Android store or a similar market from Verizon Wireless could be a headache for developers. Developers would have to get in the habit of submitting and updating apps in multiple markets. Users might get confused as to who to turn to for apps or support. Amazon will have the ability to turn down apps and has stated it won’t approve offensive or pornographic content. It could lead to some gripes from developers about rejected apps, similar to complaints about the App Store, and it’s unclear if it will be as easy as one click to buy an app and get it on an Android device.


If Amazon proves to be a real player in the app market, expect a lot of developers to look Amazon’s way. They’ll be happy to get something closer to an App Store experience for their apps. “Apple is about the making the whole experience pleasant while Google is just focused on getting the job done and it’s not always pretty,” Gottlieb said. “Amazon is somewhere in between and it’s definitely closer to Apple than Google.”


Related research from GigaOM Pro (subscription req’d):



  • Why Google Launched App Inventor

  • Is Amazon the New Self-Publish Kingpin?

  • Why Carriers Still Hold the Key to Handset Sales


This was probably inevitable: the minute that Dodd-Frank cracked down on the fees charged by credit cards aimed at students, some other bright financial innovation would crop up. This time, a debit card aimed at students. Which carries lots of fees. Ylan Mui reports that a company called Higher One has started signing up colleges around the country, taking on the burden of providing cash to students. In return, it gets lots of fees:


Students say several of the fees associated with Higher One’s card are particularly irksome, including the $19 inactivity fee, a 50-cent charge for using a PIN to make a purchase rather than a signature, and a $2.50 fee for using other banks’ ATMs…


Higher One said that only 1 percent of customers have been charged an inactivity fee and that more than half are charged the 50-cent fee only once. All fees are listed on Higher One’s Web site, along with tips on avoiding them.


“We have a big effort with educating students on how to use the account,” Smith said. “We’re very passionate about financial literacy.”


If the fees are listed on Higher One’s website, they’re not exactly prominent. I did find this page, eventually, via this blog entry, but it just says that “when you swipe & sign, you won’t be charged the PIN-based transaction fee”. I haven’t been able to find a page showing a 50-cent transaction fee anywhere*, although I did manage to find this page, showing a $25 fee for domestic wire transfers and a $50 fee for international wire transfers. “Higher One offers less costly alternatives for transferring funds”, it says, without giving any indication what they might be; I suspect that what they’re talking about is transfers to or from people who have already registered somehow with Higher One.


It should go without saying that any firm which is “very passionate about financial literacy” would encourage, rather than penalize, simple, cheap and safe PIN-debit transactions. It would not give students a debit card and then tell them that if they want to avoid fees they should select the “credit” option rather than the “debit” option when they come to pay.


And I can’t think of any good reason to charge a $19 inactivity fee to people who haven’t used their cards in 9 months.


The fact is that students are often very naive when it comes to money, and it’s easy to gouge them once or twice before they learn that banks are not necessarily on their side. If you can get your card accepted by a majority of freshmen every year, and then come up with all manner of weird fees to hit them with, that’s a great way of making money out of ignorance.


Meanwhile, all students should have a bank account: giving them a debit card instead only serves to maximize the number of unbanked students. So while I’m sure cards like this are attractive to colleges, it would be great if either the colleges or else the Consumer Financial Protection Bureau started being a lot more critical of them. Prepaid cards only ever make sense if the alternative is being completely unbanked; that should not ever be the case for students.


*At Southern Oregon University, Higher One agreed to waive the 50-cent PIN-debit charge, but only if there was a simultaneous “swipe-and-sign” campaign. If the campaign is unsuccessful and students do the sensible thing by using PIN debit, then the university can be charged $2 per student for “PIN fee elimination”.


Update: Higher One’s Donald Smith responds:


Higher One was founded 10 years ago by three college students (undergraduates at the time) who were looking for streamlining the way financial aid refunds were distributed to students. Today we work with more than 675 campuses across the country, have a 97% client retention rating, and an A+ rating with the BBB.


The OneAccount is Higher One’s optional, no minimum balance, no monthly fee, FDIC-Insured checking account created by students for students. We do not offer a stored value card. We are very open with our fee schedule. We post it on every program website for all to access, explain each fee, discuss how to avoid each fee, and provide students with a web page that tells them how to use the account for free (which you’ve already found). Because of this, we believe that our customers pay less than half the amount in fees that the average bank checking account customer pays per year.


Two of the fees you referenced in your blog are the PIN fee and the Abandoned Account Fee. The PIN fee is easily avoided by choosing a signature based transaction at the checkout. The majority of students uses it in this manner and is in turn protected by MasterCard’s Zero Liability Policy against fraudulent charges (a safer way of purchasing than a PIN based transaction). We do not have an inactivity fee on our fee schedule – we don’t penalize students who do not use their accounts. We do have an Abandoned Account Fee of up to $19, for those who have abandoned their accounts, but this has been charged to less than 1% of all OneAccount holders in our company’s history because of our proactive outreach plan.


Higher One offers no instruments of credit. As a matter of fact, we’re generally in favor of initiatives restricting students’ access to credit cards and promoting financial literacy. This is why we offer a full range of financial literacy resources along with the services we provide.


I particularly dislike the implication, here, that PIN-based transactions are unsafe. They’re not; they’re just less lucrative, in terms of interchange fees, than signature-based transactions.



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Gameloft releases Star Battalion | iLounge <b>News</b>

iLounge news discussing the Gameloft releases Star Battalion. Find more iPhone news from leading independent iPod, iPhone, and iPad site.

FOR KIDS: Prizes Award Big Ideas About Small Things - Science <b>News</b>

Carbon and IVF win big in this year's Nobel prizes.

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Chemistry powers tiny tools that have big potential.



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Friday, October 15, 2010

Making Money Marketing




The marketing department plays a vital role in promoting the business and mission of an organization. Although marketing needs vary from business to business, there are some essential positions you need for a successful team. Whatever positions you decide to hire, make sure they are positions that contribute the most to revenue-generating activities for your business.  This guide will outline the structure, mindset and skills your marketing team needs to be successful.

Marketing Director
You should start with a leader who understands how to translate the organization's business objectives into marketing strategies that drive revenue. The department should be built around a leader who understands that only part of his or her role includes the tactical planning and execution of marketing campaigns. Their greatest responsibility is building relationships with other department leaders and maintaining operational alignment.

A qualified candidate would have an extensive marketing background, solid understanding of the goals of the organization and a vision that aligns well with those goals. It also helps if this person has some skills or background in sales, because they need to understand the sales process, the products or services you offer, and the industry at large. If they don't understand how a marketing effort will relate to sales and the bottom line, a lot of money and time could be wasted. Read More

Dig Deeper: How to Hire a Marketing Director


Vice President of Marketing
A vice president of marketing's job is to get the word out about your business' products, services and deals. They highlight the company's best attributes, keeping a close eye on the competition and focusing on making your business superior. They also analyze trends, set prices and figure out new ways to promote the company's brand. Occasionally, the vice president of marketing will double as a company's public relations director by helping to write and distribute press releases and acting as spokesperson.

The role of the VP of marketing is very similar to that of a marketing director. As such, you'll have to determine if your marketing department has a need for one person to handle the larger vision and execution of your business' goals and another person to handle the day-to-day operations of the department. Read More

Dig Deeper: Building a Great Board of Directors


Business Development Manager
The job of a business development manager is to improve your competitive advantage, build your name in your industry, and help decide what new items enhance your sales ability. They will either need to be smart about building a sales plan or you might consider retaining that job as part of your duties. The business development manager should be someone who already understands your business so they can market it and help you grow. If not, they have to be someone who learns very fast.

You can hire someone that is an expert at the business and expect him or her to learn the marketing and sales end of things. Or you can hire someone in your line of work with good networking and marketing skills and bring them up to speed on your particular product or service lines. Which one works best may depend on how tough it is for someone to insert themselves into your sales strategy, or how crowded the market is for your product. Read More


Dig Deeper: How to Hire a Business Development Director


Marketing Manager
A marketing manager is responsible for finding and developing customer bases for your products or services. The marketing manager is responsible for designing and implementing the company's marketing plan.

The role of marketing has expanded to include some public relations responsibilities. The marketing manager may be responsible for developing contacts with radio, television and print media. Their role is to bring media attention to newsworthy activities, write and disseminate press releases or public service announcements and help shape the marketing plans for various departments or initiatives. Read More

Dig Deeper:  The Flameproof Online Marketing Pitch



Marketing Analyst
A marketing analyst should be skilled in researching target demographics. They are responsible for providing information and insights regarding customers, markets, competitors and campaign effectiveness to measure performance and support business decisions. The ideal candidate will have experience planning and managing various research projects and be able to work with senior management to interpret findings. The person should be knowledgeable about mail, e-mail, Internet, print and social media campaigns. Read More

Dig Deeper: How to Profit from Market Research



Social Media Specialist
Messaging is key to supporting the marketing plans set forth for the business. A social media specialist is becoming a standard position in marketing departments. Once you have determined your goals and set your budget you can hire someone who will effectively find and fill your niche in the social cyber world. This position should also be focused on the development and continuity of online and print communications. Read More

Dig Deeper:  How to Hire a Social Media Specialist


Marketing Coordinator
In addition to working on specific projects and campaigns, a marketing coordinator can manage numerous marketing plans. The ability to pull together the various pieces needed to execute the plans is essential. This person is responsible for processing requests from other departments and staffing the marketing plans. They may also work with outside vendors to complete projects as well as support other staff as needed. Read More

Dig Deeper: How to Define Your Target Market

Marketing Assistant
Marketing assistants can help arrange interviews, write press releases and monitor coverage of your product or service in the media. You can also use a marketing assistant to help develop marketing campaigns. A marketing assistant may also write copy, take photographs or film video for informational brochures or magazines, company newsletters and websites. They may also have various administrative duties throughout the day to support senior management. Read More

Dig Deeper: How to Conduct Competitive Research







(Editor’s note: Serial entrepreneur Scott Olson is president of MindLink Marketing. He contributed this column to VentureBeat.)


Startups aren’t for the weak of heart. There are inevitable ups and downs that every entrepreneur faces. Part of your challenge is not getting carried away during times of success and not getting despondent during your setbacks.


When you find yourself in a startup funk, it’s frequently a period of indecision or uncertainty, where planning and meetings seem to take up a lion’s share of your time. The fear of making the wrong decision can lead to startup paralysis and can kill your company. Here are five ways to snap out of it by prioritizing action.


Go on a sales call – When in doubt, get in front of customers. It not only drives activity at a startup, it opens your eyes. Your best insights and ideas come when you’re talking to someone who can benefit from what you are offering. Sales calls are also great for discovering what features of your product aren’t as important as you thought. Prospects generally tell it like it is and will question features that just aren’t vital to them.


Use your product – The number of people who work in a startup who have virtually no hands-on time with what they sell consistently amazes me. People at every level of a startup should use and intimately understand their product or service. Doing so helps crystallize what works and what doesn’t.


Document your value proposition – Take the time to understand and communicate the value your product offers to the people who use it. Even freemium products require an investment of time and effort. What does the user get out of it? Does he or she save money, eliminate a problem, enhance communication, or create a positive mood? Once you understand this, write it up. Blog about it. Put it in your presentation. Create a typical ROI analysis if at all possible. At the end of the day, focusing on your core value can help you get past planning roadblocks.


Meet with existing customers – These are the people who are most invested in your success and want to partner with you to make your product or service better. This advice is especially important for your development team. Often companies limit exposure to customers to the sales and marketing folks. Get your developers out of the office and let them see how their product is actually getting used.


Ship already! – The most surefire way to kill your company is failing to ship your product. Death by features affects more companies than it should, and I still see startups where a planned three-month development cycle turns into a year. Be disciplined and do everything it takes to stop adding new features. QA your product and get it out the door.


Action drives progress. Accordingly, startups should be a frenzy of action. Planning should be based on the inputs from these actions, not on debating hypotheticals. So, if you find yourself in a startup funk, stop making plans and do something.


Photo via Flickr by malisonian


Next Story: A Bit Lucky scores on Facebook with its Lucky Train game Previous Story: Involver grabs $7M more for social marketing platform




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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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The marketing department plays a vital role in promoting the business and mission of an organization. Although marketing needs vary from business to business, there are some essential positions you need for a successful team. Whatever positions you decide to hire, make sure they are positions that contribute the most to revenue-generating activities for your business.  This guide will outline the structure, mindset and skills your marketing team needs to be successful.

Marketing Director
You should start with a leader who understands how to translate the organization's business objectives into marketing strategies that drive revenue. The department should be built around a leader who understands that only part of his or her role includes the tactical planning and execution of marketing campaigns. Their greatest responsibility is building relationships with other department leaders and maintaining operational alignment.

A qualified candidate would have an extensive marketing background, solid understanding of the goals of the organization and a vision that aligns well with those goals. It also helps if this person has some skills or background in sales, because they need to understand the sales process, the products or services you offer, and the industry at large. If they don't understand how a marketing effort will relate to sales and the bottom line, a lot of money and time could be wasted. Read More

Dig Deeper: How to Hire a Marketing Director


Vice President of Marketing
A vice president of marketing's job is to get the word out about your business' products, services and deals. They highlight the company's best attributes, keeping a close eye on the competition and focusing on making your business superior. They also analyze trends, set prices and figure out new ways to promote the company's brand. Occasionally, the vice president of marketing will double as a company's public relations director by helping to write and distribute press releases and acting as spokesperson.

The role of the VP of marketing is very similar to that of a marketing director. As such, you'll have to determine if your marketing department has a need for one person to handle the larger vision and execution of your business' goals and another person to handle the day-to-day operations of the department. Read More

Dig Deeper: Building a Great Board of Directors


Business Development Manager
The job of a business development manager is to improve your competitive advantage, build your name in your industry, and help decide what new items enhance your sales ability. They will either need to be smart about building a sales plan or you might consider retaining that job as part of your duties. The business development manager should be someone who already understands your business so they can market it and help you grow. If not, they have to be someone who learns very fast.

You can hire someone that is an expert at the business and expect him or her to learn the marketing and sales end of things. Or you can hire someone in your line of work with good networking and marketing skills and bring them up to speed on your particular product or service lines. Which one works best may depend on how tough it is for someone to insert themselves into your sales strategy, or how crowded the market is for your product. Read More


Dig Deeper: How to Hire a Business Development Director


Marketing Manager
A marketing manager is responsible for finding and developing customer bases for your products or services. The marketing manager is responsible for designing and implementing the company's marketing plan.

The role of marketing has expanded to include some public relations responsibilities. The marketing manager may be responsible for developing contacts with radio, television and print media. Their role is to bring media attention to newsworthy activities, write and disseminate press releases or public service announcements and help shape the marketing plans for various departments or initiatives. Read More

Dig Deeper:  The Flameproof Online Marketing Pitch



Marketing Analyst
A marketing analyst should be skilled in researching target demographics. They are responsible for providing information and insights regarding customers, markets, competitors and campaign effectiveness to measure performance and support business decisions. The ideal candidate will have experience planning and managing various research projects and be able to work with senior management to interpret findings. The person should be knowledgeable about mail, e-mail, Internet, print and social media campaigns. Read More

Dig Deeper: How to Profit from Market Research



Social Media Specialist
Messaging is key to supporting the marketing plans set forth for the business. A social media specialist is becoming a standard position in marketing departments. Once you have determined your goals and set your budget you can hire someone who will effectively find and fill your niche in the social cyber world. This position should also be focused on the development and continuity of online and print communications. Read More

Dig Deeper:  How to Hire a Social Media Specialist


Marketing Coordinator
In addition to working on specific projects and campaigns, a marketing coordinator can manage numerous marketing plans. The ability to pull together the various pieces needed to execute the plans is essential. This person is responsible for processing requests from other departments and staffing the marketing plans. They may also work with outside vendors to complete projects as well as support other staff as needed. Read More

Dig Deeper: How to Define Your Target Market

Marketing Assistant
Marketing assistants can help arrange interviews, write press releases and monitor coverage of your product or service in the media. You can also use a marketing assistant to help develop marketing campaigns. A marketing assistant may also write copy, take photographs or film video for informational brochures or magazines, company newsletters and websites. They may also have various administrative duties throughout the day to support senior management. Read More

Dig Deeper: How to Conduct Competitive Research







(Editor’s note: Serial entrepreneur Scott Olson is president of MindLink Marketing. He contributed this column to VentureBeat.)


Startups aren’t for the weak of heart. There are inevitable ups and downs that every entrepreneur faces. Part of your challenge is not getting carried away during times of success and not getting despondent during your setbacks.


When you find yourself in a startup funk, it’s frequently a period of indecision or uncertainty, where planning and meetings seem to take up a lion’s share of your time. The fear of making the wrong decision can lead to startup paralysis and can kill your company. Here are five ways to snap out of it by prioritizing action.


Go on a sales call – When in doubt, get in front of customers. It not only drives activity at a startup, it opens your eyes. Your best insights and ideas come when you’re talking to someone who can benefit from what you are offering. Sales calls are also great for discovering what features of your product aren’t as important as you thought. Prospects generally tell it like it is and will question features that just aren’t vital to them.


Use your product – The number of people who work in a startup who have virtually no hands-on time with what they sell consistently amazes me. People at every level of a startup should use and intimately understand their product or service. Doing so helps crystallize what works and what doesn’t.


Document your value proposition – Take the time to understand and communicate the value your product offers to the people who use it. Even freemium products require an investment of time and effort. What does the user get out of it? Does he or she save money, eliminate a problem, enhance communication, or create a positive mood? Once you understand this, write it up. Blog about it. Put it in your presentation. Create a typical ROI analysis if at all possible. At the end of the day, focusing on your core value can help you get past planning roadblocks.


Meet with existing customers – These are the people who are most invested in your success and want to partner with you to make your product or service better. This advice is especially important for your development team. Often companies limit exposure to customers to the sales and marketing folks. Get your developers out of the office and let them see how their product is actually getting used.


Ship already! – The most surefire way to kill your company is failing to ship your product. Death by features affects more companies than it should, and I still see startups where a planned three-month development cycle turns into a year. Be disciplined and do everything it takes to stop adding new features. QA your product and get it out the door.


Action drives progress. Accordingly, startups should be a frenzy of action. Planning should be based on the inputs from these actions, not on debating hypotheticals. So, if you find yourself in a startup funk, stop making plans and do something.


Photo via Flickr by malisonian


Next Story: A Bit Lucky scores on Facebook with its Lucky Train game Previous Story: Involver grabs $7M more for social marketing platform




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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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bench craft company reviews

<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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The marketing department plays a vital role in promoting the business and mission of an organization. Although marketing needs vary from business to business, there are some essential positions you need for a successful team. Whatever positions you decide to hire, make sure they are positions that contribute the most to revenue-generating activities for your business.  This guide will outline the structure, mindset and skills your marketing team needs to be successful.

Marketing Director
You should start with a leader who understands how to translate the organization's business objectives into marketing strategies that drive revenue. The department should be built around a leader who understands that only part of his or her role includes the tactical planning and execution of marketing campaigns. Their greatest responsibility is building relationships with other department leaders and maintaining operational alignment.

A qualified candidate would have an extensive marketing background, solid understanding of the goals of the organization and a vision that aligns well with those goals. It also helps if this person has some skills or background in sales, because they need to understand the sales process, the products or services you offer, and the industry at large. If they don't understand how a marketing effort will relate to sales and the bottom line, a lot of money and time could be wasted. Read More

Dig Deeper: How to Hire a Marketing Director


Vice President of Marketing
A vice president of marketing's job is to get the word out about your business' products, services and deals. They highlight the company's best attributes, keeping a close eye on the competition and focusing on making your business superior. They also analyze trends, set prices and figure out new ways to promote the company's brand. Occasionally, the vice president of marketing will double as a company's public relations director by helping to write and distribute press releases and acting as spokesperson.

The role of the VP of marketing is very similar to that of a marketing director. As such, you'll have to determine if your marketing department has a need for one person to handle the larger vision and execution of your business' goals and another person to handle the day-to-day operations of the department. Read More

Dig Deeper: Building a Great Board of Directors


Business Development Manager
The job of a business development manager is to improve your competitive advantage, build your name in your industry, and help decide what new items enhance your sales ability. They will either need to be smart about building a sales plan or you might consider retaining that job as part of your duties. The business development manager should be someone who already understands your business so they can market it and help you grow. If not, they have to be someone who learns very fast.

You can hire someone that is an expert at the business and expect him or her to learn the marketing and sales end of things. Or you can hire someone in your line of work with good networking and marketing skills and bring them up to speed on your particular product or service lines. Which one works best may depend on how tough it is for someone to insert themselves into your sales strategy, or how crowded the market is for your product. Read More


Dig Deeper: How to Hire a Business Development Director


Marketing Manager
A marketing manager is responsible for finding and developing customer bases for your products or services. The marketing manager is responsible for designing and implementing the company's marketing plan.

The role of marketing has expanded to include some public relations responsibilities. The marketing manager may be responsible for developing contacts with radio, television and print media. Their role is to bring media attention to newsworthy activities, write and disseminate press releases or public service announcements and help shape the marketing plans for various departments or initiatives. Read More

Dig Deeper:  The Flameproof Online Marketing Pitch



Marketing Analyst
A marketing analyst should be skilled in researching target demographics. They are responsible for providing information and insights regarding customers, markets, competitors and campaign effectiveness to measure performance and support business decisions. The ideal candidate will have experience planning and managing various research projects and be able to work with senior management to interpret findings. The person should be knowledgeable about mail, e-mail, Internet, print and social media campaigns. Read More

Dig Deeper: How to Profit from Market Research



Social Media Specialist
Messaging is key to supporting the marketing plans set forth for the business. A social media specialist is becoming a standard position in marketing departments. Once you have determined your goals and set your budget you can hire someone who will effectively find and fill your niche in the social cyber world. This position should also be focused on the development and continuity of online and print communications. Read More

Dig Deeper:  How to Hire a Social Media Specialist


Marketing Coordinator
In addition to working on specific projects and campaigns, a marketing coordinator can manage numerous marketing plans. The ability to pull together the various pieces needed to execute the plans is essential. This person is responsible for processing requests from other departments and staffing the marketing plans. They may also work with outside vendors to complete projects as well as support other staff as needed. Read More

Dig Deeper: How to Define Your Target Market

Marketing Assistant
Marketing assistants can help arrange interviews, write press releases and monitor coverage of your product or service in the media. You can also use a marketing assistant to help develop marketing campaigns. A marketing assistant may also write copy, take photographs or film video for informational brochures or magazines, company newsletters and websites. They may also have various administrative duties throughout the day to support senior management. Read More

Dig Deeper: How to Conduct Competitive Research







(Editor’s note: Serial entrepreneur Scott Olson is president of MindLink Marketing. He contributed this column to VentureBeat.)


Startups aren’t for the weak of heart. There are inevitable ups and downs that every entrepreneur faces. Part of your challenge is not getting carried away during times of success and not getting despondent during your setbacks.


When you find yourself in a startup funk, it’s frequently a period of indecision or uncertainty, where planning and meetings seem to take up a lion’s share of your time. The fear of making the wrong decision can lead to startup paralysis and can kill your company. Here are five ways to snap out of it by prioritizing action.


Go on a sales call – When in doubt, get in front of customers. It not only drives activity at a startup, it opens your eyes. Your best insights and ideas come when you’re talking to someone who can benefit from what you are offering. Sales calls are also great for discovering what features of your product aren’t as important as you thought. Prospects generally tell it like it is and will question features that just aren’t vital to them.


Use your product – The number of people who work in a startup who have virtually no hands-on time with what they sell consistently amazes me. People at every level of a startup should use and intimately understand their product or service. Doing so helps crystallize what works and what doesn’t.


Document your value proposition – Take the time to understand and communicate the value your product offers to the people who use it. Even freemium products require an investment of time and effort. What does the user get out of it? Does he or she save money, eliminate a problem, enhance communication, or create a positive mood? Once you understand this, write it up. Blog about it. Put it in your presentation. Create a typical ROI analysis if at all possible. At the end of the day, focusing on your core value can help you get past planning roadblocks.


Meet with existing customers – These are the people who are most invested in your success and want to partner with you to make your product or service better. This advice is especially important for your development team. Often companies limit exposure to customers to the sales and marketing folks. Get your developers out of the office and let them see how their product is actually getting used.


Ship already! – The most surefire way to kill your company is failing to ship your product. Death by features affects more companies than it should, and I still see startups where a planned three-month development cycle turns into a year. Be disciplined and do everything it takes to stop adding new features. QA your product and get it out the door.


Action drives progress. Accordingly, startups should be a frenzy of action. Planning should be based on the inputs from these actions, not on debating hypotheticals. So, if you find yourself in a startup funk, stop making plans and do something.


Photo via Flickr by malisonian


Next Story: A Bit Lucky scores on Facebook with its Lucky Train game Previous Story: Involver grabs $7M more for social marketing platform




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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


benchcraft company portland or

<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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imelite IM ELITE Reviews Reviewed SCAM membership alex shelton george brown facebook bonus review launch internet marketing make money online business strategy my by IM Elite Review


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bench craft company reviews

<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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Blogs are here to stay and if you want to own one or even make money out of one then its best that you give this article a quick read over, it includes a few ways you can monetize your blog and earn money from it, don't be fooled there are lots of ways to make money on or with your blog, this is just a quick guide/article, I hope you find it both useful and helpful.

So then by now I imagine you have a blog set up or re in the process of starting up a blog, whichever option here are a few ways you can make money with a blog:

1. You could add google ad sense, this is whereby you sign up for a google account and once approved google place adverts on your blog and you get paid every time somebody valid (fraudulent clicks are not aloud) clicks on one of your adverts. Adsense is easy to get started on and is free to signup for.

2. You could be an affiliate, you could sell other peoples products and services on your blog, from selling hair pieces to holidays you could earn a commission for each and every sale you make.

Find products, businesses or services that compliment your blog, its topic, style or writing and so on. Use banners, posts and much more to make affiliate marketing work for both you and your blog.

3. You could try your hand at selling your own products. You could buy and sell stuff on your blog, or maybe even make and sell your own products. If you have a large audience (or are aiming for a large audience/followers/viewers and readers) then this could be a brilliant option for you. Work out what you could sell that would compliment your blog and get on it.

These are just a few ways to make money with your blog, but they are good ones to get started with. Remember your blog will not make you millions overnight, but If you build it up, get a good reputation and make it informative then who knows, maybe you could look at making a steady income in the future.

Making money from any blog takes time, patience and dedication as you need people to be interested in your blog, you need to get followers, subscribers, buyers and much more, it is possible it just requires a little bit of planning and preparation with regards to what you want to do, with your blog when and why. I wish you luck and success in making money from or with your blog.



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<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


big seminar 14

<b>News</b> - Zoe Saldana Reveals Her Dream Fashion Collaborator - Style <b>...</b>

The actress says she tends to favor "more dramatic" designers.

Mine Coverage Taxes BBC <b>News</b> Budget - NYTimes.com

The BBC will cut back on some of its coverage plans for the rest of the year because of the high cost of covering the mine rescue in Chile.

Public Address | Hard <b>News</b>

If Len Brown – cleverly claiming the mantle of Mayor Robbie – can help make that experience possible across more of the big news, city, he'll have done a good thing. View Gallery � View Printable � Link to this Post � Send Feedback to ...


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Thursday, October 14, 2010

foreclosure sales


Sifma CEO Tim Ryan released this statement today:


“It would be catastrophic to impose a system wide moratorium on all foreclosures and such actions could do damage to the housing market and the economy. It must be recognized that the mortgage market, investors and the health of the economy are all inter-related. Investors in the housing market—including American workers with pension funds, 401k plans, and mutual funds—would unjustly suffer losses in their savings from these actions. Increased uncertainty in the securitization market would further constrain consumer credit and spending, dampening our already unhealthy economic situation. If mistakes have been made in relation to foreclosure processing, SIFMA firmly believes such mistakes should be corrected. It is imperative, however, that care be taken in addressing these issues to ensure that no unnecessary damage is done to an already weak housing market and, in turn, that there is no further negative impact on the economy.”


It’s worth going through this slowly to see just how bizarre it is.


Firstly, it’s Sifma’s own members — with Bank of America taking the lead — who are imposing “a system wide moratorium on all foreclosures”. No one’s suggesting that the government could or should do such a thing: a foreclosure is, after all, a legal action brought by one private entity against another. It makes sense, if you’re going to sue somebody, that you make sure in advance that you have the your legal ducks in a row. Right now it’s abundantly clear that most loan servicers don’t have their legal ducks in a row, so it makes sense for them to stop foreclosing on homeowners, at least for the time being. (In Bank of America’s case, it has even tried to foreclose on houses which don’t have a mortgage at all.)


Secondly, it’s not foreclosure moratoriums which damage the housing market, it’s badly-documented mortgages. A healthy market is one in which title and ownership are clear and legally watertight; in which assets change hands at market-clearing prices; and in which value and market price are generally understood to be one and the same thing. Using these criteria, it’s pretty obvious that the housing market is not healthy now, and that the longer this foreclosure crisis drags on, the less healthy it’s going to be.


Crucially, you can’t judge the health of the market by house prices alone, especially when home sales are plunging and foreclosure sales often take place a good 35% below market values. And what goes for the housing market also goes, mutatis mutandis, for the mortgage market. It’s entirely possible that secondary-market RMBS prices will fall if housing prices drop. But in the medium to long term, what’s really necessary is for investors in mortgage-backed securities to have faith that they really own what they think they own. And the only way to do that is to bite the bullet and fix the mortgage mess.


In any case, it’s far from clear that a foreclosure moratorium would hurt house prices — or even RMBS prices — at all; indeed, it’s pretty hard to see exactly what Ryan and Sifma are worried about. They say that they firmly believe that the mistakes made in relation to foreclosure processing should be corrected, but they don’t bother to tell us how that’s meant to happen.


It would be great if Sifma were to take the lead on this issue, and come up with constructive solutions to a serious problem. Instead, they’re just delivering an inchoate and unhelpful blast of opposition. Sad.



The news reports on GMAC Mortgage’s decision to halt evictions and foreclosure sales in 23 states, as originally reported by Bloomberg News, has generated keen interest in the mortgage and securitizaion communities. One reason is the oddly abrupt and broad nature of GMAC Mortgage’s action. GMAC Mortgage subsequently issued a rebuttal of sorts to the article. Not only did it fail to clairify matters, it is inconsistent with the actual notice it sent last week.


Various accounts have described how one officer of GMAC Mortgage’s servicing unit has admitted during testimony that, while he signs thousands of affidavits each month in order to affect steps in the foreclosure process, he does not have personal knowledge of certain critical facts in the affidavit which he asserts to be true. Reader Stupendous Man provided the text of Federal Rule 56 on affidavits (although the cases in question are in state courts, the same principles no doubt apply). Boldface ours:


A supporting or opposing affidavit must be made on personal knowledge, set out facts that would be admissible in evidence, and show that the affiant is competent to testify on the matters stated.


The key here is you can’t delegate creating affidavits to parties who weren’t close to relevant matter out of administrative convenience; you need to find people who were directly involved. And evidence in a number of foreclosure suits indicates that this problem not only extends well beyond GMAC, and is not a matter of matter of officers providing affidavits based on a review of copies of the paperwork in a transaction. As one attorney wrote:


It is beyond people signing things when they don’t see the “originals” These people don’t see shit. We have depositions from these folks, the only thing they are able to verify on the documents is what title they are supposed to use, from the particular servicer they are working for – Executive Secretary, Executive Vice President, Asst. Sec., etc…..


So there is evidence to support the notion GMAC was not alone in providing cooked up affidavits. The only question is how widespread this practice was at other servicers.


What are the implications of the GMAC Mortgage actions and how serious are the problems? GMAC Mortgage and similarly situated parties contend that there is nothing fundamentally wrong with their foreclosure process and this is simply a procedural issue which is readily curable. In contrast, advocates for borrowers in foreclosure have indicated that the questionable affidavits are only the “tip of the iceberg” and represent the beginning of the end for the foreclosure mills and the banks, servicers and trustees who have been seeking to exercise foreclosure under false pretenses. The heightened scrutiny and increasing interest by state attorneys general means we may finally get to the bottom of a long-running “he said-she said” dispute.


Let’s review the current state of play:


1. What is the problem with evictions and foreclosure sales that GMAC Mortgage is worried about?


Based on GMAC Mortgage’s press release, the action is limited to evictions and foreclosure sales in certain states, but its new foreclosures are not affected. It isn’t clear exactly what distinction they are making . Presumably, their concern relates to the affidavits they used to initiate the evictions in their foreclosure cases. If the affidavit is flawed, they want to get a new improved one in place before they take title to the property. Similarly, for properties where they have already taken title, if the affidavits which enabled the evictions were flawed, they may need to prepare a new affidavit that would allow them to demonstrate that they have good title prior to selling the property to third parties.


2. Is this problem curable? On the surface, concerns about flawed affidavits used in the eviction process of a foreclosure, seems a technical, legalistic issue. Certainly, GMAC Mortgage’s statements seem to give the impression that the issue is curable and will, in fact, soon be cured. Did GMAC Mortgage prepare the affidavits improperly due to weak procedural controls or economic expediency? If so, then it would seem like they would have to incur some additional cost and take some additional time to have the affidavits properly prepared and then the problem would not be fatal from a legal standpoint. The added expenses and longer time will cost the certificate holders in the MBS more money. Remember, securitizations have come to be modeled and price assuming a streamlined foreclosure process. Actually finding and involving the proper parties in the affidavit process will at a minimum be cumbersome, and could add meaningful costs.


Moroever, it is possible the affidavits were prepared improperly to remedy other problems in the related mortgage loan. If, for the purpose of the foreclosure, the servicer did not have the proper information but stated that they did anyway in the affidavit, this would be a far more serious problem. For instance, if the courts for a foreclosure required a particular party to be pursuing the foreclosure, but GMAC Mortgage did not have documentation supporting such ownership or right, was GMAC Mortgage misrepresenting the facts in the affidavit?


3. Is the problem limited to judicial foreclosure states? That does not seem credible, although GMAC may believe it needs only to remedy it in those states. GMAC Mortgage indicated that the action was only for states that use judicial foreclosure, or similar procedures.


In general, if the issue is limited to improperly documented affidavits, GMAC may be able to limit its response to the 23 states on its list. However, if the underlying documentation for its mortgages have problems in the chain of title, then the improper affidavits are just a manifestation of a deeper issue. By happenstance, I know of cases in a non-judicial foreclosure state not on GMAC’s list where GMAC took similar short cuts. Tom Adams and I have been in touch with a number of attorneys in the foreclosure world who have uncovered problems in non-judicial foreclosure states with inaccurate affidavits, including mis-statements about the parties to the foreclosure, the time of mortgage transfers, the status of the loan file and related issues. There is not good grounds to believe that GMAC had sufficiently different procedures in judicial versus non-judicial foreclosure states to believe their flawed procedures were limited to only judicial foreclosure states.


4. is the problem limited to GMAC Mortgage? GMAC Mortgage and other banks may hope to sell the story line that its problem is limited to a lone “rogue servicing officer.” Unfortunately, the servicing officer in question indicated in his testimony that he prepared 10,000 or more affidavits per month, so it strains credulity to think that GMAC management was ignorant of his actions.


So far, mainstream press accounts have been limited to issues at GMAC Mortgage, which is a large servicer, but only a modest portion of the overall market. However, it is possible, that the root of the problem lies not with the servicer, but started with the sellers and the trustees in the mortgage securitization process. If the mortgage loans were conveyed in the securitization process in a way that clouded the title, the problem could be widespread, and borrower attorneys can provide a large body of evidence from cases in many states. Although GMAC appears to be the party ultimately responsible, it also works very closely with the foreclosure outsourcing firm, Loan Processing Services, so they or the foreclosure mills they retain may also bear some responsibility.


5. Are foreclosure problems limited to this sort of technical issue? The conveyance of real estate has a long legal history and is governed by state law. Numerous checks and balances are written into both the sale and the foreclosure process to ensure that the transfers are conducted properly and disputes over ownership are minimized. Part of the appeal of mortgage loans as an asset, back before the financial crisis, was that the procedures and laws for mortgage loans was well establishes, so owners or investors could take comfort that their interests were well protected.


Unfortunately, there is increasing evidence that the mortgage loan industry went off the rails during the bubble years. And if the issues underlying GMAC Mortgage action are a result of bad origination and closing procedures, rather than poor servicing, the problems may be much larger than inaccurate affidavits.


We will be watching on the GMAC Mortgage situation and related issues. GMAC Mortgage’s remarks today did not clarify matters, and their failure to come clean, and the obvious conflict between the claims in their press release and their own memo suggests other shoes have yet to drop. If these issues extend beyond GMAC Mortgage and inaccurate affidavits, the mortgage industry will be facing some deep and difficult problems.



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T-Mobile Reducing Data Cap, Will Throttle Speeds After 5GB Of <b>...</b>

Bad news for those of you that use more than 5GB of data each month. Starting October 16th, T-Mobile will enforce a new policy that will reduce data speeds.

Online <b>news</b> gatherer Topix aims for election-ad dollars | VentureBeat

Riley McDermid is a contributing reporter to VentureBeat. She was previously the online editor at institutional investing and trading forum ...

msnbc <b>news</b> | EseeInfo

Here are the latest reports on msnbc news mediabistro.com'Joe' hosts get dramaticVarietyMika Brzezinski and Joe Scarborough, anchors of MSNBC's.


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Sifma CEO Tim Ryan released this statement today:


“It would be catastrophic to impose a system wide moratorium on all foreclosures and such actions could do damage to the housing market and the economy. It must be recognized that the mortgage market, investors and the health of the economy are all inter-related. Investors in the housing market—including American workers with pension funds, 401k plans, and mutual funds—would unjustly suffer losses in their savings from these actions. Increased uncertainty in the securitization market would further constrain consumer credit and spending, dampening our already unhealthy economic situation. If mistakes have been made in relation to foreclosure processing, SIFMA firmly believes such mistakes should be corrected. It is imperative, however, that care be taken in addressing these issues to ensure that no unnecessary damage is done to an already weak housing market and, in turn, that there is no further negative impact on the economy.”


It’s worth going through this slowly to see just how bizarre it is.


Firstly, it’s Sifma’s own members — with Bank of America taking the lead — who are imposing “a system wide moratorium on all foreclosures”. No one’s suggesting that the government could or should do such a thing: a foreclosure is, after all, a legal action brought by one private entity against another. It makes sense, if you’re going to sue somebody, that you make sure in advance that you have the your legal ducks in a row. Right now it’s abundantly clear that most loan servicers don’t have their legal ducks in a row, so it makes sense for them to stop foreclosing on homeowners, at least for the time being. (In Bank of America’s case, it has even tried to foreclose on houses which don’t have a mortgage at all.)


Secondly, it’s not foreclosure moratoriums which damage the housing market, it’s badly-documented mortgages. A healthy market is one in which title and ownership are clear and legally watertight; in which assets change hands at market-clearing prices; and in which value and market price are generally understood to be one and the same thing. Using these criteria, it’s pretty obvious that the housing market is not healthy now, and that the longer this foreclosure crisis drags on, the less healthy it’s going to be.


Crucially, you can’t judge the health of the market by house prices alone, especially when home sales are plunging and foreclosure sales often take place a good 35% below market values. And what goes for the housing market also goes, mutatis mutandis, for the mortgage market. It’s entirely possible that secondary-market RMBS prices will fall if housing prices drop. But in the medium to long term, what’s really necessary is for investors in mortgage-backed securities to have faith that they really own what they think they own. And the only way to do that is to bite the bullet and fix the mortgage mess.


In any case, it’s far from clear that a foreclosure moratorium would hurt house prices — or even RMBS prices — at all; indeed, it’s pretty hard to see exactly what Ryan and Sifma are worried about. They say that they firmly believe that the mistakes made in relation to foreclosure processing should be corrected, but they don’t bother to tell us how that’s meant to happen.


It would be great if Sifma were to take the lead on this issue, and come up with constructive solutions to a serious problem. Instead, they’re just delivering an inchoate and unhelpful blast of opposition. Sad.



The news reports on GMAC Mortgage’s decision to halt evictions and foreclosure sales in 23 states, as originally reported by Bloomberg News, has generated keen interest in the mortgage and securitizaion communities. One reason is the oddly abrupt and broad nature of GMAC Mortgage’s action. GMAC Mortgage subsequently issued a rebuttal of sorts to the article. Not only did it fail to clairify matters, it is inconsistent with the actual notice it sent last week.


Various accounts have described how one officer of GMAC Mortgage’s servicing unit has admitted during testimony that, while he signs thousands of affidavits each month in order to affect steps in the foreclosure process, he does not have personal knowledge of certain critical facts in the affidavit which he asserts to be true. Reader Stupendous Man provided the text of Federal Rule 56 on affidavits (although the cases in question are in state courts, the same principles no doubt apply). Boldface ours:


A supporting or opposing affidavit must be made on personal knowledge, set out facts that would be admissible in evidence, and show that the affiant is competent to testify on the matters stated.


The key here is you can’t delegate creating affidavits to parties who weren’t close to relevant matter out of administrative convenience; you need to find people who were directly involved. And evidence in a number of foreclosure suits indicates that this problem not only extends well beyond GMAC, and is not a matter of matter of officers providing affidavits based on a review of copies of the paperwork in a transaction. As one attorney wrote:


It is beyond people signing things when they don’t see the “originals” These people don’t see shit. We have depositions from these folks, the only thing they are able to verify on the documents is what title they are supposed to use, from the particular servicer they are working for – Executive Secretary, Executive Vice President, Asst. Sec., etc…..


So there is evidence to support the notion GMAC was not alone in providing cooked up affidavits. The only question is how widespread this practice was at other servicers.


What are the implications of the GMAC Mortgage actions and how serious are the problems? GMAC Mortgage and similarly situated parties contend that there is nothing fundamentally wrong with their foreclosure process and this is simply a procedural issue which is readily curable. In contrast, advocates for borrowers in foreclosure have indicated that the questionable affidavits are only the “tip of the iceberg” and represent the beginning of the end for the foreclosure mills and the banks, servicers and trustees who have been seeking to exercise foreclosure under false pretenses. The heightened scrutiny and increasing interest by state attorneys general means we may finally get to the bottom of a long-running “he said-she said” dispute.


Let’s review the current state of play:


1. What is the problem with evictions and foreclosure sales that GMAC Mortgage is worried about?


Based on GMAC Mortgage’s press release, the action is limited to evictions and foreclosure sales in certain states, but its new foreclosures are not affected. It isn’t clear exactly what distinction they are making . Presumably, their concern relates to the affidavits they used to initiate the evictions in their foreclosure cases. If the affidavit is flawed, they want to get a new improved one in place before they take title to the property. Similarly, for properties where they have already taken title, if the affidavits which enabled the evictions were flawed, they may need to prepare a new affidavit that would allow them to demonstrate that they have good title prior to selling the property to third parties.


2. Is this problem curable? On the surface, concerns about flawed affidavits used in the eviction process of a foreclosure, seems a technical, legalistic issue. Certainly, GMAC Mortgage’s statements seem to give the impression that the issue is curable and will, in fact, soon be cured. Did GMAC Mortgage prepare the affidavits improperly due to weak procedural controls or economic expediency? If so, then it would seem like they would have to incur some additional cost and take some additional time to have the affidavits properly prepared and then the problem would not be fatal from a legal standpoint. The added expenses and longer time will cost the certificate holders in the MBS more money. Remember, securitizations have come to be modeled and price assuming a streamlined foreclosure process. Actually finding and involving the proper parties in the affidavit process will at a minimum be cumbersome, and could add meaningful costs.


Moroever, it is possible the affidavits were prepared improperly to remedy other problems in the related mortgage loan. If, for the purpose of the foreclosure, the servicer did not have the proper information but stated that they did anyway in the affidavit, this would be a far more serious problem. For instance, if the courts for a foreclosure required a particular party to be pursuing the foreclosure, but GMAC Mortgage did not have documentation supporting such ownership or right, was GMAC Mortgage misrepresenting the facts in the affidavit?


3. Is the problem limited to judicial foreclosure states? That does not seem credible, although GMAC may believe it needs only to remedy it in those states. GMAC Mortgage indicated that the action was only for states that use judicial foreclosure, or similar procedures.


In general, if the issue is limited to improperly documented affidavits, GMAC may be able to limit its response to the 23 states on its list. However, if the underlying documentation for its mortgages have problems in the chain of title, then the improper affidavits are just a manifestation of a deeper issue. By happenstance, I know of cases in a non-judicial foreclosure state not on GMAC’s list where GMAC took similar short cuts. Tom Adams and I have been in touch with a number of attorneys in the foreclosure world who have uncovered problems in non-judicial foreclosure states with inaccurate affidavits, including mis-statements about the parties to the foreclosure, the time of mortgage transfers, the status of the loan file and related issues. There is not good grounds to believe that GMAC had sufficiently different procedures in judicial versus non-judicial foreclosure states to believe their flawed procedures were limited to only judicial foreclosure states.


4. is the problem limited to GMAC Mortgage? GMAC Mortgage and other banks may hope to sell the story line that its problem is limited to a lone “rogue servicing officer.” Unfortunately, the servicing officer in question indicated in his testimony that he prepared 10,000 or more affidavits per month, so it strains credulity to think that GMAC management was ignorant of his actions.


So far, mainstream press accounts have been limited to issues at GMAC Mortgage, which is a large servicer, but only a modest portion of the overall market. However, it is possible, that the root of the problem lies not with the servicer, but started with the sellers and the trustees in the mortgage securitization process. If the mortgage loans were conveyed in the securitization process in a way that clouded the title, the problem could be widespread, and borrower attorneys can provide a large body of evidence from cases in many states. Although GMAC appears to be the party ultimately responsible, it also works very closely with the foreclosure outsourcing firm, Loan Processing Services, so they or the foreclosure mills they retain may also bear some responsibility.


5. Are foreclosure problems limited to this sort of technical issue? The conveyance of real estate has a long legal history and is governed by state law. Numerous checks and balances are written into both the sale and the foreclosure process to ensure that the transfers are conducted properly and disputes over ownership are minimized. Part of the appeal of mortgage loans as an asset, back before the financial crisis, was that the procedures and laws for mortgage loans was well establishes, so owners or investors could take comfort that their interests were well protected.


Unfortunately, there is increasing evidence that the mortgage loan industry went off the rails during the bubble years. And if the issues underlying GMAC Mortgage action are a result of bad origination and closing procedures, rather than poor servicing, the problems may be much larger than inaccurate affidavits.


We will be watching on the GMAC Mortgage situation and related issues. GMAC Mortgage’s remarks today did not clarify matters, and their failure to come clean, and the obvious conflict between the claims in their press release and their own memo suggests other shoes have yet to drop. If these issues extend beyond GMAC Mortgage and inaccurate affidavits, the mortgage industry will be facing some deep and difficult problems.



eric seiger dermatology

T-Mobile Reducing Data Cap, Will Throttle Speeds After 5GB Of <b>...</b>

Bad news for those of you that use more than 5GB of data each month. Starting October 16th, T-Mobile will enforce a new policy that will reduce data speeds.

Online <b>news</b> gatherer Topix aims for election-ad dollars | VentureBeat

Riley McDermid is a contributing reporter to VentureBeat. She was previously the online editor at institutional investing and trading forum ...

msnbc <b>news</b> | EseeInfo

Here are the latest reports on msnbc news mediabistro.com'Joe' hosts get dramaticVarietyMika Brzezinski and Joe Scarborough, anchors of MSNBC's.


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Jacksonville Realty Condos Foreclosures For Sale by AileenMaione301


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T-Mobile Reducing Data Cap, Will Throttle Speeds After 5GB Of <b>...</b>

Bad news for those of you that use more than 5GB of data each month. Starting October 16th, T-Mobile will enforce a new policy that will reduce data speeds.

Online <b>news</b> gatherer Topix aims for election-ad dollars | VentureBeat

Riley McDermid is a contributing reporter to VentureBeat. She was previously the online editor at institutional investing and trading forum ...

msnbc <b>news</b> | EseeInfo

Here are the latest reports on msnbc news mediabistro.com'Joe' hosts get dramaticVarietyMika Brzezinski and Joe Scarborough, anchors of MSNBC's.


Dr. eric seiger

Sifma CEO Tim Ryan released this statement today:


“It would be catastrophic to impose a system wide moratorium on all foreclosures and such actions could do damage to the housing market and the economy. It must be recognized that the mortgage market, investors and the health of the economy are all inter-related. Investors in the housing market—including American workers with pension funds, 401k plans, and mutual funds—would unjustly suffer losses in their savings from these actions. Increased uncertainty in the securitization market would further constrain consumer credit and spending, dampening our already unhealthy economic situation. If mistakes have been made in relation to foreclosure processing, SIFMA firmly believes such mistakes should be corrected. It is imperative, however, that care be taken in addressing these issues to ensure that no unnecessary damage is done to an already weak housing market and, in turn, that there is no further negative impact on the economy.”


It’s worth going through this slowly to see just how bizarre it is.


Firstly, it’s Sifma’s own members — with Bank of America taking the lead — who are imposing “a system wide moratorium on all foreclosures”. No one’s suggesting that the government could or should do such a thing: a foreclosure is, after all, a legal action brought by one private entity against another. It makes sense, if you’re going to sue somebody, that you make sure in advance that you have the your legal ducks in a row. Right now it’s abundantly clear that most loan servicers don’t have their legal ducks in a row, so it makes sense for them to stop foreclosing on homeowners, at least for the time being. (In Bank of America’s case, it has even tried to foreclose on houses which don’t have a mortgage at all.)


Secondly, it’s not foreclosure moratoriums which damage the housing market, it’s badly-documented mortgages. A healthy market is one in which title and ownership are clear and legally watertight; in which assets change hands at market-clearing prices; and in which value and market price are generally understood to be one and the same thing. Using these criteria, it’s pretty obvious that the housing market is not healthy now, and that the longer this foreclosure crisis drags on, the less healthy it’s going to be.


Crucially, you can’t judge the health of the market by house prices alone, especially when home sales are plunging and foreclosure sales often take place a good 35% below market values. And what goes for the housing market also goes, mutatis mutandis, for the mortgage market. It’s entirely possible that secondary-market RMBS prices will fall if housing prices drop. But in the medium to long term, what’s really necessary is for investors in mortgage-backed securities to have faith that they really own what they think they own. And the only way to do that is to bite the bullet and fix the mortgage mess.


In any case, it’s far from clear that a foreclosure moratorium would hurt house prices — or even RMBS prices — at all; indeed, it’s pretty hard to see exactly what Ryan and Sifma are worried about. They say that they firmly believe that the mistakes made in relation to foreclosure processing should be corrected, but they don’t bother to tell us how that’s meant to happen.


It would be great if Sifma were to take the lead on this issue, and come up with constructive solutions to a serious problem. Instead, they’re just delivering an inchoate and unhelpful blast of opposition. Sad.



The news reports on GMAC Mortgage’s decision to halt evictions and foreclosure sales in 23 states, as originally reported by Bloomberg News, has generated keen interest in the mortgage and securitizaion communities. One reason is the oddly abrupt and broad nature of GMAC Mortgage’s action. GMAC Mortgage subsequently issued a rebuttal of sorts to the article. Not only did it fail to clairify matters, it is inconsistent with the actual notice it sent last week.


Various accounts have described how one officer of GMAC Mortgage’s servicing unit has admitted during testimony that, while he signs thousands of affidavits each month in order to affect steps in the foreclosure process, he does not have personal knowledge of certain critical facts in the affidavit which he asserts to be true. Reader Stupendous Man provided the text of Federal Rule 56 on affidavits (although the cases in question are in state courts, the same principles no doubt apply). Boldface ours:


A supporting or opposing affidavit must be made on personal knowledge, set out facts that would be admissible in evidence, and show that the affiant is competent to testify on the matters stated.


The key here is you can’t delegate creating affidavits to parties who weren’t close to relevant matter out of administrative convenience; you need to find people who were directly involved. And evidence in a number of foreclosure suits indicates that this problem not only extends well beyond GMAC, and is not a matter of matter of officers providing affidavits based on a review of copies of the paperwork in a transaction. As one attorney wrote:


It is beyond people signing things when they don’t see the “originals” These people don’t see shit. We have depositions from these folks, the only thing they are able to verify on the documents is what title they are supposed to use, from the particular servicer they are working for – Executive Secretary, Executive Vice President, Asst. Sec., etc…..


So there is evidence to support the notion GMAC was not alone in providing cooked up affidavits. The only question is how widespread this practice was at other servicers.


What are the implications of the GMAC Mortgage actions and how serious are the problems? GMAC Mortgage and similarly situated parties contend that there is nothing fundamentally wrong with their foreclosure process and this is simply a procedural issue which is readily curable. In contrast, advocates for borrowers in foreclosure have indicated that the questionable affidavits are only the “tip of the iceberg” and represent the beginning of the end for the foreclosure mills and the banks, servicers and trustees who have been seeking to exercise foreclosure under false pretenses. The heightened scrutiny and increasing interest by state attorneys general means we may finally get to the bottom of a long-running “he said-she said” dispute.


Let’s review the current state of play:


1. What is the problem with evictions and foreclosure sales that GMAC Mortgage is worried about?


Based on GMAC Mortgage’s press release, the action is limited to evictions and foreclosure sales in certain states, but its new foreclosures are not affected. It isn’t clear exactly what distinction they are making . Presumably, their concern relates to the affidavits they used to initiate the evictions in their foreclosure cases. If the affidavit is flawed, they want to get a new improved one in place before they take title to the property. Similarly, for properties where they have already taken title, if the affidavits which enabled the evictions were flawed, they may need to prepare a new affidavit that would allow them to demonstrate that they have good title prior to selling the property to third parties.


2. Is this problem curable? On the surface, concerns about flawed affidavits used in the eviction process of a foreclosure, seems a technical, legalistic issue. Certainly, GMAC Mortgage’s statements seem to give the impression that the issue is curable and will, in fact, soon be cured. Did GMAC Mortgage prepare the affidavits improperly due to weak procedural controls or economic expediency? If so, then it would seem like they would have to incur some additional cost and take some additional time to have the affidavits properly prepared and then the problem would not be fatal from a legal standpoint. The added expenses and longer time will cost the certificate holders in the MBS more money. Remember, securitizations have come to be modeled and price assuming a streamlined foreclosure process. Actually finding and involving the proper parties in the affidavit process will at a minimum be cumbersome, and could add meaningful costs.


Moroever, it is possible the affidavits were prepared improperly to remedy other problems in the related mortgage loan. If, for the purpose of the foreclosure, the servicer did not have the proper information but stated that they did anyway in the affidavit, this would be a far more serious problem. For instance, if the courts for a foreclosure required a particular party to be pursuing the foreclosure, but GMAC Mortgage did not have documentation supporting such ownership or right, was GMAC Mortgage misrepresenting the facts in the affidavit?


3. Is the problem limited to judicial foreclosure states? That does not seem credible, although GMAC may believe it needs only to remedy it in those states. GMAC Mortgage indicated that the action was only for states that use judicial foreclosure, or similar procedures.


In general, if the issue is limited to improperly documented affidavits, GMAC may be able to limit its response to the 23 states on its list. However, if the underlying documentation for its mortgages have problems in the chain of title, then the improper affidavits are just a manifestation of a deeper issue. By happenstance, I know of cases in a non-judicial foreclosure state not on GMAC’s list where GMAC took similar short cuts. Tom Adams and I have been in touch with a number of attorneys in the foreclosure world who have uncovered problems in non-judicial foreclosure states with inaccurate affidavits, including mis-statements about the parties to the foreclosure, the time of mortgage transfers, the status of the loan file and related issues. There is not good grounds to believe that GMAC had sufficiently different procedures in judicial versus non-judicial foreclosure states to believe their flawed procedures were limited to only judicial foreclosure states.


4. is the problem limited to GMAC Mortgage? GMAC Mortgage and other banks may hope to sell the story line that its problem is limited to a lone “rogue servicing officer.” Unfortunately, the servicing officer in question indicated in his testimony that he prepared 10,000 or more affidavits per month, so it strains credulity to think that GMAC management was ignorant of his actions.


So far, mainstream press accounts have been limited to issues at GMAC Mortgage, which is a large servicer, but only a modest portion of the overall market. However, it is possible, that the root of the problem lies not with the servicer, but started with the sellers and the trustees in the mortgage securitization process. If the mortgage loans were conveyed in the securitization process in a way that clouded the title, the problem could be widespread, and borrower attorneys can provide a large body of evidence from cases in many states. Although GMAC appears to be the party ultimately responsible, it also works very closely with the foreclosure outsourcing firm, Loan Processing Services, so they or the foreclosure mills they retain may also bear some responsibility.


5. Are foreclosure problems limited to this sort of technical issue? The conveyance of real estate has a long legal history and is governed by state law. Numerous checks and balances are written into both the sale and the foreclosure process to ensure that the transfers are conducted properly and disputes over ownership are minimized. Part of the appeal of mortgage loans as an asset, back before the financial crisis, was that the procedures and laws for mortgage loans was well establishes, so owners or investors could take comfort that their interests were well protected.


Unfortunately, there is increasing evidence that the mortgage loan industry went off the rails during the bubble years. And if the issues underlying GMAC Mortgage action are a result of bad origination and closing procedures, rather than poor servicing, the problems may be much larger than inaccurate affidavits.


We will be watching on the GMAC Mortgage situation and related issues. GMAC Mortgage’s remarks today did not clarify matters, and their failure to come clean, and the obvious conflict between the claims in their press release and their own memo suggests other shoes have yet to drop. If these issues extend beyond GMAC Mortgage and inaccurate affidavits, the mortgage industry will be facing some deep and difficult problems.



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The prospect of losing your home is something that could very well happen to all homeowners which could deeply disrupt the lives of families who fall victim to foreclosure. Did you know that over last few recent years foreclosure has increased nearly 200%? With that being said, it is never too early for homeowners to begin taking precautionary measures that will enable you to avoid becoming a part of the growing trend. This is simply started with simple decision making that will lead you to where you'd like to be in the near and far future.

Delayed Loan Payments

If you are experiencing trouble in making monthly payments, it is very important that you contact the lender of your home loan immediately. Do not feel afraid or intimidated by contacting your lender because believe it or not, they are always willing to help you because they are in the business of helping buyers become home owners. Not in kicking people out of their homes! In fact, the lender will always stand to be on the losing money when a home goes into foreclosure so in effect, it's in their best financial interest to help you make smaller or delayed payments than to receive no payment at all.

It may not be a simple process to negotiate an agreeable payment structure, so you must always be persistent and focused in your discussions towards finding a win-win agreement. Also be forthcoming and honest with your lender, there is no need to hide any details that could come back later to haunt you.

Seek Advice From Your Attorney

Be sure to seek out the advice of a real estate focused attorney who is familiar with helping families facing foreclosure. Always beware of those fly-by-night attorneys who offer 'quick fixes' as most likely they will recommend that you file for drastic measure such as bankruptcy which may not help you at all and may have been unnecessary.

Another benefit of seeking a qualified attorney is that their legal representation can very well bring a beneficial solution that you nor the lender is able to recognize. Seek legal assistance early on as you realize you may fall behind in home mortgage payments - absolutely do not wait until it is too late.

Renegotiate the Terms of Your Loans

As we mentioned earlier, lenders do want you to stay in your home and will be flexible to achieve that. They want you to be able to repay them because they will lose money, and they are lenders, not a repossession firm. Renegotiating the terms of your mortgage can also lead to a long term fix to a short term problem where you are able to remain a homeowner and they are receiving payments to profit and further continue lending. After all, if they are not lending and making money, then they will go out of business.

Refinancing Your Mortgage Debt

If there is sufficient equity within your home, then consolidating your total debt would be a very helpful situation to pursue. For example, if you are currently suffering from high interest rate, you'd be able to refinance to a lower rate which would reduce your monthly payments as well.

Be weary of schemes that seem exotic and always seek the advice from your lender or qualified legal representative.

Modifying Your Loan

This is referred to as 'Loan Modification' which is when the terms of your home mortgage are changed without the need to completely refinance your entire loan. This is one of the best ways to avoid foreclosure and save your home. One of the largest factors contributing to rising foreclosure is because of adjustable rate mortgages where the rate adjusts and just doesn't seem to have a limit in sight. In many cases, loan modification will help you fix your adjust rate and payments so it's stable which can offer great relief to the homeowner.

Short Sales

Shore sales are also becoming more and more common. This scenario is when your lender accepts a discount on your mortgage and sells your home to avoid foreclosure. When you aren't able to save your home, you just may be able to sell it on your own which is much more preferable to the lender than repossession of your home. Now if there is not sufficient equity within your home to cover the mortgage and the lender accepts it, this is known as a short sale. In this case you should very well seek professional advice from a Realtor and attorney - this can only help in the negotiations with your lender.

Sell Your House

Now a lot of people will want to avoid this at all costs, however if you are able to command a price that will cover the mortgage balance that avoids foreclosure with enough time before foreclosure date, it may be a good option. In many cases, contacting a real estate agent who is experienced in selling homes near foreclosure is best because they will be able to sell your home the fastest.

Filing for Bankruptcy

In some instances, if you file for bankruptcy that may be able to stop foreclosure that could buy you some time figure out how you will keep your home. This is a very sensitive option so again, seek qualified advice from a lawyer. This only works in some instances, and your credit scores will be adversely affected for at least 7 years in most cases.

File a Deed in Lieu of Foreclosure

Now this means that you would sign your home over to your lender and in exchange the lender will cancel your mortgage. The lender will also agree to not pursue or begin foreclosure and to terminate any that may be going on at the moment. One thing you want be sure is that lender 'forgives' any portion of the mortgage that is not covered by the sale.


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Bad news for those of you that use more than 5GB of data each month. Starting October 16th, T-Mobile will enforce a new policy that will reduce data speeds.

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Riley McDermid is a contributing reporter to VentureBeat. She was previously the online editor at institutional investing and trading forum ...

msnbc <b>news</b> | EseeInfo

Here are the latest reports on msnbc news mediabistro.com'Joe' hosts get dramaticVarietyMika Brzezinski and Joe Scarborough, anchors of MSNBC's.


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T-Mobile Reducing Data Cap, Will Throttle Speeds After 5GB Of <b>...</b>

Bad news for those of you that use more than 5GB of data each month. Starting October 16th, T-Mobile will enforce a new policy that will reduce data speeds.

Online <b>news</b> gatherer Topix aims for election-ad dollars | VentureBeat

Riley McDermid is a contributing reporter to VentureBeat. She was previously the online editor at institutional investing and trading forum ...

msnbc <b>news</b> | EseeInfo

Here are the latest reports on msnbc news mediabistro.com'Joe' hosts get dramaticVarietyMika Brzezinski and Joe Scarborough, anchors of MSNBC's.


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